October 16, 2021 - Mercedes Benz Stadium

Sponsor Guides

We are delighted that you are joining us as a sponsor for WIT Awards this year! The following information provides valuable information to you as our sponsor and gives tips on how to be prepared.

Please read carefully, as it includes important deadlines for materials that will help us promote your involvement in this event. The ad specs for our program are of an unusual size so please plan early to resize any stock ads you may want to use. In this guide, you will find the following:

· Important Dates and Sponsorship Checklist

· Sponsor Material Guidelines

· Promotions, Media and Advertising Plan

· Event Information

We are excited about your participation in WIT Awards and thank you for being a Sponsor. Please let us know if we can be of further assistance. Thank you again for your support.

Sincerely,

Your WIT Team

WIT Contact Information

Sponsorship deliverable questions? - Contact Rachel and Lynn at events@mywit.org

Escalations and questions about the program? - Contact Tiffany Stewart at witevents@mywit.org

2021 Sponsor Benefits

Title
  • Inclusion in all WIT eNewsletters promoting event
  • Logo on mobile bidding devices during auction
  • Logo & link to company website from WIT website
  • 10 Invitations to exclusive VIP networking reception
  • 1 Special invitation to Finalist Dinner
  • 1 Speaker at Finalist Dinner
  • Full Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • Work with WIT on planning the full event to ensure company sponsorship is maximized
  • Inclusion in press release & announcements
  • Executive quote in press releases
  • Represented at event in Run Of Show
  • Company description boilerplate in press releases
  • 20 Tickets to main program
  • Company marketing collateral/gift distribution at event
Presenting
  • Inclusion in all WIT eNewsletters promoting event
  • Logo on mobile bidding devices during auction
  • Logo & link to company website from WIT website
  • 10 Invitations to exclusive VIP networking reception
  • 1 Special invitation to Finalist Dinner
  • 1 Speaker at Finalist Dinner
  • Full Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • Inclusion in press release & announcements
  • Executive quote in press releases
  • Represented at event in Run Of Show
  • Company description boilerplate in press releases
  • 15 Tickets to main program
  • Company marketing collateral/gift distribution at event
VIP
  • Inclusion in all WIT eNewsletters promoting event
  • Logo on mobile bidding devices during auction
  • Logo & link to company website from WIT website
  • 10 Invitations to exclusive VIP networking reception
  • Logo displayed during VIP networking reception.
  • Work with WIT on planning the VIP Reception to ensure company sponsorship is maximized
  • Full Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • Inclusion in press release & announcements
  • Company description boilerplate in press releases
  • 10 Tickets to the main program
  • Company marketing collateral/gift distribution at event
After Party
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • 10 Invitations to exclusive VIP networking reception
  • Work with WIT on the planning of the WIT Awards After Party
  • Logo displayed during WIT Awards After Party
  • Full Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • 10 Tickets for main program
  • Company marketing collateral/gift distribution at event
Gold
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • 5 Invitations to exclusive VIP networking reception
  • Full Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • 10 Tickets to main program
  • Company marketing collateral/gift distribution at event
Silver
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • 2 Invitations to exclusive VIP networking reception
  • Half Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • 10 Tickets to main program
  • Company marketing collateral/gift distribution at event
Table
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • Company Listed in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • 10 Tickets to main program
Finalist Dinner
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • 2 Invitations to exclusive VIP networking reception
  • 3 Special Invitations to Finalist Dinner
  • Speaker at Finalist Dinner
  • Half Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • 2 Tickets provided to main program
  • Company marketing collateral/gift distribution at event
Spirits
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • 10 Invitations to exclusive VIP networking reception
  • Full Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • 10 Tickets to main program
  • Company marketing on all digital displays available to WIT at the Mercedes-Benz Stadium
Entertainment
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • 5 Invitations to exclusive VIP networking reception
  • Full Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • 2 Tickets to main program
  • Company marketing collateral/gift distribution at event
Parking
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • 1 Invitation to exclusive VIP networking reception
  • Company gift bags to guests that park
  • Half Page Company advertisement in event program book
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • 1 Ticket to main program
  • Company marketing collateral/gift distribution at parking lot
GOTY
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • Full Page Company advertisement in event program book
  • 1 Ticket to main program
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • Company description boilerplate in press releases
CSOTY
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • Full Page Company advertisement in event program book
  • 1 Ticket to main program
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • Company description boilerplate in press releases
SMP Award
  • Inclusion in all WIT eNewsletters promoting event
  • Logo & link to company website from WIT website
  • Full Page Company advertisement in event program book
  • 1 Ticket to main program
  • Company advertisement through banners, throughout the event, social media, email, website, etc.
  • Company description boilerplate in press releases

Important Dates & Sponsorship Checklist

There are several key dates that sponsors should be aware of to get the most out of their sponsorship package. It may be helpful to download this checklist using the link below of the Sponsorship Communication Guide as a reminder of approaching dates and deadlines.

DateAction Items / DeliverablesCompleted?
August 15th
  • Logo in EPS file format
  • Logo in Hi-Res format
  • Link to company website
Y / N
September 2nd
  • Ad submissions due
    • Please see individual ad specs below per level
Y / N
October 1st
  • Guest list due for sponsorship table(s) including addresses
  • Deadline for VIP Guests due
Y / N
October 16th
  • WIT Awards @ Mercedes Benz Stadium
Download Checklist

Registering Your Guests

As a Sponsor you will receive tickets for the main event as well as an allotted amount of tickets to the VIP reception. Each sponsor lead will log into GiveSmart and select their sponsor type. Please use promo code "COMP" to override the price as you have already paid your sponsorship. Each lead will enter their information and then create a log in for GiveSmart. You can enter your attendee names at time of purchase or edit later through the email you receive upon registration. We will also send reminders to add registrants as the event gets closer and this will allow you to update your table attendees as needed up until October 8th. 

You will not be able to make changes after October 8th online. After October 8th, a registered guest that is no longer able to make the event may replace his/herself. The new registrant that is replacing a previously registered guest will have to know who he/she is replacing then email events@mywit.org so we can ensure they get the information for the event.

If you have any questions or issues completing registration, please contact Roxana Dondera at events@mywit.org.

Sponsor Material Guidelines

LOGO: IF NOT PREVIOUSLY SUBMITTED, DUE IMMEDIATELY

Please provide a high-resolution copy of your company logo in both of the following formats:

  •  .EPS — Color
  • .JPG — Hi-Res Color

Note: Logos cannot be pulled from websites or embedded in word documents or emails. If you have additional questions about the logo formats, please do not hesitate to contact us at events@mywit.org. Logos that are of poor resolution that do not conform to these guidelines may appear pixelated, grainy or blurry in printed materials.

LINK TO COMPANY WEBSITE: IF NOT PREVIOUSLY SUBMITTED, DUE IMMEDIATELY

A link to your company’s website will be included in various communications on WIT’s website and can also be included in our mobile bidding technology. If you have a women’s affinity group, consider providing a link to that rather than your homepage, as that will be of interest to our audience.

ADVERTISING MATERIALS FOR EVENT PROGRAM: Thursday, September 2, 2021

Sponsors receive advertisement space in the event program as part of the sponsorship package. The specifications for the ads are STANDARD-SIZED ads and are as follows:

  • Trim and bleed sizing for your advertisement can be found below.

  • Advertisements must be submitted electronically in one of the following acceptable formats:

    Adobe Illustrator, InDesign, Photoshop CS5 or lower (please include support files and fonts or convert fonts to outlines)

    High Resolution PDF, JPG or TIFF (JPGs and TIFFs must be at least 300 dpi)

  • Please do not place a black rule around your advertisement. Anything outside the trim size is considered bleed and will be cut off.

  • Please leave a live area margin of .25” from all edges. Information in that area may run the risk of getting cut off.

All materials must be submitted no later than COB Thursday, September 2nd to Roxana Dondera: P: 706-615-4300, e-mail: events@mywit.org.
  •  

Ad  Specifications

Sponsor Level: Title

Back Cover / Inside Front / Inside Back Cover (pick which cover you prefer): Title Sponsor

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

If you choose back cover, here are the specs:

Back cover only full page ad: 8.75 x 8.75 bleed; 8.5 x 8.5 trim; 7.5 x 7.5 image area
Sponsor Level: Presenting

Full Page Ad: Presenting Sponsor

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Sponsor Level: VIP

Full Page Ad: VIP Sponsors

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Sponsor Level: After Party

Full Page Ad: After Party Sponsor

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Sponsor Level: Gold

Full Page Ad: Gold Sponsors

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Sponsor Level: Silver

Half Page Ad: Silver Sponsors

· Trim size: 7.5” wide x 3.625” tall

· Bleed size: 8.125” wide x 4” tall

Sponsor Level: Finalist Dinner

Half Page Ad: Finalist Dinner Sponsor

· Trim size: 7.5” wide x 3.625” tall

· Bleed size: 8.125” wide x 4” tall

Sponsor Level: Spirits

Full Page Ad: Spirits Sponsors

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Sponsor Level: Entertainment

Full Page Ad: Entertainment Sponsor

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Sponsor Level: Parking

Half Page Ad: Parking Sponsors

· Trim size: 7.5” wide x 3.625” tall

· Bleed size: 8.125” wide x 4” tall

Sponsor Level: SMP Award

Full Page Ad: SMP Award Sponsors

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Sponsor Level: Girl of the Year

Full Page Ad: GOTY Sponsors

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Sponsor Level: Campus Student of the Year

Full Page Ad: CSOTY Sponsors

· Trim size: 7.5” wide x 7.5” tall

· Bleed size: 7.625” wide x 7.625” tall

Promotions, Media, & Advertising Plan

UPCOMING PROMOTIONS, MEDIA AND ADVERTISING SCHEDULE

WIT, through its media and trade partnerships, has a comprehensive advertising and media plan designed to meet the following objectives:

· Promote WIT Awards

· Promote Sponsors

· Secure quality attendance at the event through ticket and table sales

EMAIL CAMPAIGNS

WIT has built a solid opt-in email list of interested individuals and members who wish to receive regular communications. In addition to regular features in WIT’s monthly newsletter, several email campaigns will be issued during the promotional period in conjunction with key press releases. Confirmed event sponsors (with agreement and monies paid) will be recognized in all of these communications.

WIT WEBSITE AND SOCIAL MEDIA OUTLETS

WIT will actively promote WIT Awards and highlight sponsors on its website as well as its social media outlets, including Twitter, Facebook, Instagram, and LinkedIn (join our group: ‘Women in Technology’). If your organization has social media accounts, please provide that information to events@mywit.org. All organizations that provide this information will benefit from recognition on WIT’s Twitter account leading up to the event.

SPONSOR PROMOTIONS OF WIT AWARDS

As an event sponsor, we have included the event logo and URL (http://bit.ly/WITAwards2021) you can use to promote the event. We encourage you to promote the event and your involvement to increase visibility and encourage increased attendance.

Connect Sponsors

2021 WIT AWARDS SPONSORS

President's Circle

President's Circle

TITLE SPONSOR

President's Circle

President's Circle

PRESENTING SPONSOR

President's Circle

President's Circle

VIP SPONSOR

President's Circle

President's Circle

AFTER PARTY SPONSOR

President's Circle

President's Circle

GOLD LEVEL

SILVER LEVEL

SPIRITS SPONSOR

VIP TABLE LEVEL

TABLE LEVEL

GIRL OF THE YEAR

CAMPUS STUDENT OF THE YEAR

SINGLE MOTHER OF THE YEAR

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