Sports Technology and Leadership: Insights from Our Virtual Forum

On January 21, 2026, WIT hosted a virtual forum exploring how technology is transforming women’s sports and how female leaders are shaping the future of athletics. The discussion was moderated by Marie Mouchet and brought together three accomplished panelists:

  • Joni Taylor, Texas A&M basketball coach and five-time USA Basketball gold medalist
  • Tiffany Daniels, SEC Associate Commissioner for Competition and former University of Georgia player
  • Danielle Donehew, Executive Director of the WBCA, trained engineer, former Pat Summitt staffer, and Women’s Basketball Hall of Fame inductee

Leadership, Representation, and the Future of Sports Tech

Each speaker shared experiences of being “the only woman in the room,” especially early in their careers. Over time, their approach shifted from trying to fit in to confidently asserting expertise and leadership. Women must not only use technology in sports, but lead its development and application.

Technology in Athlete Performance

The panel highlighted how wearables and data are revolutionizing training and player safety. Joni Taylor shared how tools like the KINEXON track player movements, workloads, and recovery. Transparent sharing of this data allows athletes to monitor progress and learn from their performance.

AI and Smarter Competition Management

Tiffany Daniels discussed how AI systems such as Fastbreak.ai have streamlined complex scheduling for conferences. These tools consider factors like home/away balance, rest periods, travel distances, and television requests to optimize schedules while reducing human error.

Visibility and Growth of Women’s Basketball

The conversation explored the growing audience and commercial value of women’s basketball. From a single televised NCAA final in 1982 to hundreds of games today, viewership continues to rise. Danielle Donehew stressed that fan engagement is critical to sustaining the sport’s growth.